You have more points that deserve the spotlight -- give each its evenly-spread due. Make your writing graphic. Your goal is to make the main points of your writing in the speech stick in the minds of your audience. This can be taken a number of ways. Images should be used appropriately. The best actors are equally effective if not more so in between their lines.
Write pauses, or beats, when you really want a point to sink in. People will automatically take notice -- looking, straightening up and cocking their head to the side and actually hearing the silence. Speeches need to be natural - not read off of a paper. And when you talk, you have pauses. Start off with a strong introduction. Open with a big statement that will grab the attention of the audience. Remember that engaging hook we talked about?
That goes in now. Dive right in, getting personal and showing your human side. Opening with important remarks or quotes will immediately establish credibility. Use inclusive terms for individuals. Your audience will feel more included and a sense of belonging. In a speech by Nelson Mandela, he started off with, "Today we celebrate not the victory of a party, but a victory for all the people of South Africa.
Build the body of the speech. This part should contain the main points of the issue and support for each one. That list you made earlier? Narrow it down to about three. Which ones are the most convincing? Start off with your strongest point. You want the audience to start off seeing zero holes through your argument. Get them on your side before they get the chance to nitpick what you have to say. Put your weakest argument in the middle. And, indeed, it will be.
End with your second strongest argument. You want to vamp it up a notch towards the end. Reel them back in, rounding out your argument with your last piece of evidence.
Be aware of your transitions. Build clear and sensible transitions from one thought to the next. The biggest mistake speakers and writers make is to assume people will follow leaps of logic -- place, time or changes of ideas.
Spell out to the audience when you are taking a turn in your thoughts with phrases like: Transitions should not only go in between points in the body, but also after the introduction and into the conclusion.
Again, your speech is one cohesive work, not a series of points that work independently. Show your audience that by transitioning clearly. End with a firm conclusion. Conclude with a powerful nail-down, summarizing what you came here to say. Leave them with a question or thoughts of implications; leave them with something -- what do you want that something to be? Make the audience recall and get on the mainline. Give your audience a sense of completion in what you write.
Bring them back to the beginning, but with a louder spirit -- after all, they have all the knowledge necessary to be passionate now, too. This can be done by starting the last paragraph with a strong, declarative sentence that re-makes your point. Deliver it to someone. This will be the most beneficial thing you can possibly do. Ask them for feedback. Did they find anything confusing? What questions were they left with?
Did they follow your logic and end up agreeing with you? What impression were they left with? Go over your work with an eye for this.
Take each sentence as it stands -- could you make it more crystal? Clarity is possibly the most important quality to look for in your work. Ensure your tone is constant and appropriate.
How will the audience find your speech? Write out your final draft. Once you have all the content ready, get it in its final form. This is where you may want to start employing tactics for delivery. Write in your pauses. Though the speech should not be directly read from, rehearsing from it with pauses written in will help you remember when you are actually delivering it. Write in body cues.
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Between each of your main ideas you need to provide a pathway. This links them for your listeners. The clearer the path, the easier it is to make the transition from one idea to the next. If your speech contains more than three main ideas and each is building on the last, then consider using a "catch-up" or summary as part of your transitions. Everybody died BUT their ghosts remained, 2. His partner reformed and after a fight-out with the hero, they both strode off into the sunset, 3.
And now what about one more? What if nobody died? Go back through your main ideas checking the links. Remember Joe as you go. Try each transition or link out loud and listen to yourself.
Write them down when they are clear and concise. The ideal ending is highly memorable. You want it to live on in the minds of your listeners long after your speech is finished. Often it combines a call to action with a summary of major points. The desired outcome of a speech persuading people to vote for you in an upcoming election is that they get out there on voting day and do so. You can help that outcome along by calling them to register their support by signing a prepared pledge statement as they leave.
The desired outcome is increased sales figures. The call to action is made urgent with the introduction of time specific incentives. Can you do it? Will you do it? The kids will love it. Your wife will love it. A clue for working out what the most appropriate call to action might be, is to go back to the original purpose for giving the speech. Was it to motivate or inspire? Was it to persuade to a particular point of view?
Was it to share specialist information? Was it to celebrate a person, a place, time or event? Visit this page for more about how to end a speech effectively.
This is the bit that either has people sitting up alert or slumped and waiting for you to end. Hooks come in as many forms as there are speeches and audiences.
Your task is work out what the specific hook is to catch your audience. Go back to the purpose. Why are you giving this speech? Once you have your answer, consider your call to action.
How to write a speech: step by step speech writing help, from preparing an outline (the beginning) through to delivery (the end), with examples and checklists.
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